Protect your law firm from advertising risk.

BarGuard scans for potential bar advertising issues and organizes findings with rule citations, page evidence, and a clear record of what was reviewed.

Start free — 3 scans includedResults in about 60 secondsNo credit card required

Every scan checks for

Required disclosures
Prohibited content
Testimonial rules
Fee advertising
Specialization rules
Solicitation boundaries
Filing requirements
Required disclosures
60-second scan replaces hours of manual review
You make the call — we save you the read-through
Continuous monitoring, not a one-time audit
The problem

You shouldn't have to re-read
every page to check it.

You know the rules. Checking every page is the bottleneck.

You don’t need to learn bar advertising rules — you need a faster way to check 50 pages against them.

Manual reviews don’t scale

Reading every page against every rule is hours of work — and it has to happen again every time your site changes.

Your website changes faster than you can review it

Every copy edit, landing page, and campaign update can introduce something worth a second look — and most firms have no system to catch it.

How it works

Monitored in four steps.

01

Paste your page URL

Enter any web page URL and select the state jurisdiction.

02

We scan against published rules

Your page is checked against your state’s bar advertising rules.

03

Get your report

Flagged items with rule citations and evidence — you decide what needs attention.

04

Monitor continuously

Recurring scans with email and Slack notifications.

You make the call. We save you the read-through.

What's BarGuard

BarGuard scans your pages against a verified database of state bar advertising rules and flags anything that may warrant a closer look — so you can spend your time on the items that matter, not reading every page line by line.

Each flagged item includes the specific rule citation and the exact language from your page — everything you need to make the call yourself.

Your paper trail

Build a paper trail
before you need one.

Continuous monitoring does more than flag potential issues. It creates a dated record of scans, findings, and follow-up activity that helps demonstrate a proactive approach to advertising compliance.

Timestamped scan history

Every scan is logged with the date, pages reviewed, rules checked, and results.

Evidence on file before you need it

Each finding includes the relevant rule citation and the exact page language that triggered review.

A more defensible compliance process

Documented monitoring helps show your firm was actively reviewing and addressing risk over time.

Protection that compounds over time

The longer you monitor, the stronger your internal record of compliance activity becomes.

The platform

Monitor, review, and document compliance from one dashboard.

Issue detection with confidence scores

Evidence quotes pulled from your page

Rule citations to the specific bar rule

Suggested areas for review with every finding

Compliance ReportPreview
CriticalFL 4-7.13(b)(2)

Unverifiable success rate claim

HighFL 4-7.18(a)

Testimonial missing disclaimer

MediumFL 4-7.14(a)(4)

Improper specialist language

See it in action

See flagged items directly on your page.

BarGuard loads your actual web page and highlights every flagged item in place. Click any highlight to jump to the full finding with the rule citation and suggested area for review.

Hand it to your copywriter or developer — they can see exactly what was flagged and where.

Try it on your page
smithandassociateslaw.com
Critical
High
Medium
3 items flagged
CriticalFL 4-7.13(b)(2)
HighFL 4-7.18(a)
MediumFL 4-7.14(a)(4)

Add your firm's own compliance rules.

Define custom compliance rules in plain English and BarGuard checks them alongside standard bar advertising rules during every scan.

Available on Agency and Enterprise plans.

Example Custom Rule

Active

Rule Name

Firm name must appear on every page

Description

Check that the firm's full legal name appears at least once in the visible page content. Flag if only an abbreviation or trade name is used without the full name.

Global
Auto-apply

Natural language rules

Write rules in plain English, e.g. “Firm name must appear on every page.” No code or regex required.

Jurisdiction scoping

Scope rules globally or to specific jurisdictions. Your custom rules carry over as new states go live.

Auto-apply or assign per page

Apply rules to all monitored URLs automatically or assign them to specific pages for targeted checks.

Full finding detail

Findings from custom rules include the same evidence quotes and suggested areas for review as system rules.

The numbers behind every scan.

Potential issues flagged before they became bar complaints
0+
Average flagged items found per page, most firms don’t know until we scan
0
State bar advertising rules verified and checked per scan
FL+
Enterprise-grade security
Encrypted in transit
Data encrypted at rest
Built on enterprise infrastructure

Compliance monitoring for less than one billable hour.

Test the technology with a free scan. Upgrade for continuous monitoring protection.

Popular
Firm
$299.00/month
Entry level compliance monitoringBilled monthly
  • 100 pages
  • 200 credits
  • Scan history
  • Email alerts
  • Bulk URL upload
  • PDF export
  • Shareable report links
  • Live View
Agency
$999.00/month
AgencyBilled monthly
  • 500 pages
  • 1000 credits
  • 10 Custom rules
  • Scan History
  • PDF Exports
  • Email + Slack alerts
  • Bulk URL upload
  • Page Discoverability
  • Shareable report links
Enterprise
$1,999.00/month
Compliance monitoring for large companiesBilled monthly
  • 1000 pages
  • 2000 credits
  • 25 Custom rules
  • Scan history
  • Email + Slack alerts
  • Bulk URL upload
  • Page Discoverability
  • PDF export
  • Shareable report links

No credit card required. Start with 3 free compliance checks.

Secure payments powered byStripe

Frequently asked questions.

What does BarGuard scan for?

BarGuard checks attorney web pages against state bar advertising rules covering required disclosures, prohibited content, testimonial rules, fee advertising regulations, specialization restrictions, solicitation boundaries, and filing requirements. You can also define custom rules specific to your firm.

How does the free scan work?

Enter any URL and select your jurisdiction. BarGuard scans the page, analyzes it against that state’s bar advertising rules, and returns a scan report with a score, individually flagged items, rule citations, evidence quotes, and suggested areas for review. Create a free account in seconds to get started.

Which states are covered?

We currently cover Florida, with additional states in active development. Each jurisdiction’s bar advertising rules are individually researched and verified against official sources. Want to know when your state launches? Contact us.

How accurate is the AI analysis?

Powered by the latest AI models, every flagged item includes a confidence score, the specific rule citation, and the exact evidence quote from your page. You can verify each flagged item against the cited rule yourself.

What are custom rules?

Custom rules let you define firm-specific compliance requirements in plain English. BarGuard checks them alongside standard bar advertising rules during every scan. Available on Agency and Enterprise plans.

Can I share reports with clients?

Yes. Every scan generates a shareable report link that anyone can view without logging in. Share it with clients, partners, or compliance committees. You can also export PDF reports on paid plans.

How is pricing calculated?

Each plan includes a monthly credit allowance. One credit equals one URL scanned against one jurisdiction. Unchanged pages are detected automatically and skip re-analysis to save time. Choose a plan that fits your page count and upgrade anytime.

Do I need to install anything?

No. BarGuard is a web application. Enter a URL, get a report. For continuous monitoring, create an account and add the URLs you want to track.

Will BarGuard support multi-state firms?

Yes. Each monitored URL can be scanned against multiple state rule sets simultaneously with separate findings per jurisdiction. As new states go live, multi-state firms can run scans across all of them in a single scan.

What happens when my website content changes?

BarGuard tracks page content between scans using content fingerprinting. When a change is detected, every previous finding is re-verified by the AI to determine whether it’s still present, fixed, or regressed. Unchanged pages are skipped automatically to save processing time.

Can I integrate BarGuard with our existing tools?

BarGuard supports email and Slack notifications with configurable alert rules. You can set triggers for new flagged items, severity thresholds, score drops, and weekly digest summaries. PDF report export and shareable report links are available for external distribution.

How does the issue highlighter work?

The issue highlighter loads your actual web page in a secure preview and overlays color-coded markers on the exact text or section where each flagged item was found. Click any marker to see the rule citation, evidence quote, and suggested area for review.

Is BarGuard a substitute for legal counsel?

No. BarGuard is a compliance monitoring tool, not a law firm. It flags potential issues based on bar advertising rules and provides rule citations and suggested areas for review. Always consult qualified counsel for legal advice.

How do scheduled scans work?

Set a daily, weekly, or monthly scan schedule per project. BarGuard automatically scans all enrolled pages on schedule, tracks changes, re-verifies existing findings, and sends you a notification when new items are flagged or resolved.

Find potential issues before they become problems.

A clean website is your best first impression — for clients and the bar. A 90-second scan is all it takes to know where you stand — 3 free checks, no credit card required.